Call for Papers:Vol.4 Issue.2

Submission
Last date		 30-04-2018
Acceptance Status In One Day
Paper Publish In Two Days
Submit ManuScript

News & Updates

Submit Article

Dear Authors, Article publish in our journal for Volume-4,Issue-2. For article submission on below link: Submit Manuscript


Join As Board

Dear Reviewer, You can join our Reviewer team without given any charges in our journal. Submit Details on below link: Join As Board


Paper Publication Charges

IJARIIE APP
Download Android App

For Authors

Archives

IJARIIE Board

Downloads

Android App

Download IJARIIE APP

Authors

Title: :  IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA
PaperId: :  5922
Published in:   Internation Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 3 Issue 4 2017
DUI:    16.0415/IJARIIE-5922
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Auther NameAuther Institute
Dr. GauravUniversity College of Commerce& Management, Guru Kashi University, Talwandi Sabo (Bathinda)

Abstract

Marketing
Cable Digitization, Media Consumption, DTH, Viewer, Television
Indian Television Industry today is one of the fastest growing entertainment industries throughout Asia which is reachable even to the Aam Aadmi given the number of new channels erupting all over the country and new shows being churned out constantly. Television industry in India has faced a diverse change in script, screenplay, concept or themes and storytelling pattern with private channels coming to the front row like Zee TV, Star TV, Star Plus and Sony Entertainment TV. Due to Cable Television Digitization the consumption pattern of the viewers has changed because of knowledge, education and social changes and this has been facilitated by the spread and reach of cable network from urban to rural, home to home which makes viewers open to change and they have welcomed this change. Another reason for this change is their artistic and cognitive diet.

Citations

Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.

IJARIIE Dr. Gaurav. "IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA" Internation Journal Of Advance Research And Innovative Ideas In Education Volume 3 Issue 4 2017 Page 100-109
MLA Dr. Gaurav. "IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA." Internation Journal Of Advance Research And Innovative Ideas In Education 3.4(2017) : 100-109.
APA Dr. Gaurav. (2017). IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA. Internation Journal Of Advance Research And Innovative Ideas In Education, 3(4), 100-109.
Chicago Dr. Gaurav. "IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA." Internation Journal Of Advance Research And Innovative Ideas In Education 3, no. 4 (2017) : 100-109.
Oxford Dr. Gaurav. 'IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA', Internation Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 4, 2017, p. 100-109. Available from IJARIIE, http://www.ijariie.com/AdminUploadPdf/IMPACT_OF_TELEVISION_DIGITIZATION_ON_VIEWER_SATISFACTION_AND_MEDIA_CONSUMPTION_IN_INDIA_ijariie5922.pdf (Accessed : 02 August 2017).
Harvard Dr. Gaurav. (2017) 'IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA', Internation Journal Of Advance Research And Innovative Ideas In Education, 3(4), pp. 100-109IJARIIE [Online]. Available at: http://www.ijariie.com/AdminUploadPdf/IMPACT_OF_TELEVISION_DIGITIZATION_ON_VIEWER_SATISFACTION_AND_MEDIA_CONSUMPTION_IN_INDIA_ijariie5922.pdf (Accessed : 02 August 2017)
IEEE Dr. Gaurav, "IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA," Internation Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 4, pp. 100-109, Jul-Aug 2017. [Online]. Available: http://www.ijariie.com/AdminUploadPdf/IMPACT_OF_TELEVISION_DIGITIZATION_ON_VIEWER_SATISFACTION_AND_MEDIA_CONSUMPTION_IN_INDIA_ijariie5922.pdf [Accessed : 02 August 2017].
Turabian Dr. Gaurav. "IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA." Internation Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 3 number 4 (02 August 2017).
Vancouver Dr. Gaurav. IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIA. Internation Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2017 [Cited : 02 August 2017]; 3(4) : 100-109. Available from: http://www.ijariie.com/AdminUploadPdf/IMPACT_OF_TELEVISION_DIGITIZATION_ON_VIEWER_SATISFACTION_AND_MEDIA_CONSUMPTION_IN_INDIA_ijariie5922.pdf
BibTex EndNote RefMan RefWorks

Number Of Downloads


Last download on 8/2/2017 10:03:02 AM

Save in Google Drive

Similar-Paper

TitleArea of ResearchAuther NameAction
A Study on the Effectiveness of Advertisements - With Special Reference to IDBI Life Insurance Co. Ltd., ErodeManagementGokul Kumar S Download
An Analytical Study on consumer perception on Jio Cellular network launching and an imperial study on Reliance Jio effect, competitor’s reactionBusinessRAHUL MHABDE Download
An analytical study on the working women’s preference towards convenience quick foodsBusinessRAHUL MHABDE Download
INTERNAL AND EXTERNAL ANALYSIS OF JIOBUSINESSRahul Mhabde Download
Study on the factors effecting on the satisfaction of online customersManagement syed valiullah bakhtiyari Download
An overview of website promotional strategieswebsite promotionSunita Sijwali Download
A STUDY ON BUYER BEHAVIOR OF CONSUMER TOWARDS KOTTAKKAL ARYA VAIDYA SALA PRODUCTS.COMMERCE (MARKETING MANAGEMENT )CIYA.M Download
A STUDY ON CUSTOMER SATISFACTION AND RETENTION TOWARDS KELLOGG’S FOOD PRODUCTS AT VELLOREMarketingAshwin.S Download
MONITORING THE IMPACT OF INTERPERSONAL DIMENSIONS ON LEADERSHIP STYLESORGANIZATIONAL BEHAVIOURAJAY SUNDAR M Download
ONLINE SHOPPING PROBLEMS IN INDIAMANAGEMENTDR VEENA VYAS Download
PERSONAL VALUES AND ORGANISATIONAL CULTUREBusiness Gurjit Singh Download
A STUDY OF QUALITY OF WORK LIFE IN MNCBusiness Gurjit Singh Download
Interactive Marketing in Banking IndustryMarketingShweta Mishra Download
A STUDY ON ORGANIZATIONAL CLIMATE IN TANFAC INDUSTRIES LIMITED, SIPCOT, CUDDALORE, TAMIL NADUBusiness ManagementS.SANGIVIKUMAR Download
IMPACT OF TELEVISION DIGITIZATION ON VIEWER SATISFACTION AND MEDIA CONSUMPTION IN INDIAMarketingDr. Gaurav Download
12